March 20, 2021

Nicole Walters quit her 9-5 job live in front of 10,000 people. Talk about burning your boat! It may have seemed spontaneous, but Nicole had been dating her side hustle for a long time. In her words, she wasn’t quitting her job. She was hiring herself.

Over the span of the last 5 years, Nicole has turned that side hustle into a multi-million dollar business. She helps entrepreneurs turn their big ideas into sustainable, debt-free businesses.

Nicole grew her community online by sharing everything from crying in her bathtub to a celebration after making $1.5 million in a weekend.

Her new show, She’s the Boss, is about how she juggles running a thriving business while raising 3 kids with her husband.

On this episode of Why Not Now?, Nicole shares the productivity tips that are crucial to working 12-15 hour days while also finding time for her family. Nicole also tells Amy Jo that being her own boss allowed her to be more involved and present when dealing with a family health scare.

Learn more about Nicole

Follow Nicole on Instagram

Super Coffee is hooking up Why Not Now? listeners with an exclusive 25% discount on all products! Head to and use code WHYNOTNOW for your 25% discount. is the ONLY place this offer is available and your discount works for ALL products. No restrictions.

To learn more about Amy Jo’s favorite business tool and project management software, monday dot com, and get your free trial, click here. You can also access the templates Amy Jo has custom created for Why Not Now? listeners.

To learn more about the Renegade Accelerator, click here.

Get Amy Jo’s newsletter.

Follow Amy Jo…




Why Not Now? Instagram

Buy Amy Jo’s Book

Listen Now

Show Partners

The Why Not Now? Podcast is brought to you by the Renegade Accelerator program. Everything you need to execute your ideas, build your platform, grow your presence online and own your voice while generating more revenue. Renegade Accelerator is for women who are Entrepreneurs, Founders, Corporate Executives and driven leaders. Head to to learn more.

Thank you for the groovy show tunes Rock Salt Music and John Coggins and Richard Grewar. The Why Not Now? Show is edited and produced by Chris @ We Know Podcasting.

share this post