November 22, 2019

What do you do? This question can be one of the most annoying questions on the planet, and answering it stumps a lot of us. There’s the literal “I work for Xyz company” or “I am an insert the blank.” Then there’s, what do you really do? What is it that you are doing on this planet? In this episode Amy Jo Martin and Emily Costopoulos discuss the “What do you do?” question and provide guidance on how to answer it with more meaning and purpose.

They also talk through how your title may be feeding your ego not your soul, tips on how to get a conversation around “What do you do?” in the right way, why you don’t have to complete a 180 to re-invent what you do and it’s never too late to figure out why you do what you do.

Learn more about the Renegade Brand Bootcamp here.

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Show Partners




We are excited to welcome Super Coffee as a Why Not Now? show partner. Super Coffee is fueled with positive energy, from the ingredients they use to their brand promise. Super Coffee removes the negatives like sugar and adds the positives like MCT Oil and Protein so that you can maximize your day. Head to drinksupercoffee.com and enter WHYNOTNOW at checkout for your exclusive 25% discount off all products in their store.


Thank you for the groovy show tunes Rock Salt Music and John Coggins and Richard Grewar. The Why Not Now? Show is edited and produced by Nik @ Big Coconut Media.

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