Whether you have no following or a celebrity following, the five principles below are important to keep in mind as you build your brand online. (And they’ll make the social media algorithms like you!)
Empathy and bubbles. Two buzzwords. The reason we’re so obsessed with these words is because we have a deficit of one and surplus of the other.
I set out on a Digital Detox and the opposite happened. Kind of. My number one takeaway was maybe it’s not how much time we’re spending using technology as much as where and how we are spending the time. My mind was blown with this online exercise.
As a child, I wanted to be an astronaut flower-delivery gymnast. At no point did I think about becoming an entrepreneur. In Africa last week, I encountered a true entrepreneur…
Imagine on your deathbed you were able to see two films of your life: One showed highlights of what you actually achieved. And then the…
I got my tenth vaccine in three weeks today and I’m packing for my trip to Ethiopia with charity: water and Soma Water to meet the beneficiaries of clean water….
What does the future of social media look like? As we look at different areas of social that Digital Royalty is involved in like corporate brands, universities, celebrities, and even…
We all have a personal brand, whether we’re 5 or 50 years old. Nowadays, kids are exposed to technology from a very early age, and in the near future their…
Dear Gay NFL Player(s), I’m writing this open letter to you on behalf of myself, my team and the millions of others supporting you as you consider sharing the news…
http://youtu.be/H62ZqNpbank Social media education is becoming increasingly important for businesses, brands, and politicians. But when it comes to the more personal side of social media, we need to be aware…
Dear Fellow Entrepreneurs, Our society has encouraged us to take the leap. And we have. The idea of launching a start-up has been romanticized. Rightfully so, in many cases. The…
http://www.youtube.com/watch?v=pCFpsFP4M-M When I speak at conferences, many people ask me to share case studies that don’t include big global brands or celebrities using social media. Fair enough. Digital Royalty has…